WICKED GOOD ENTERTAINMENT
We help create stories that are relatable, genuine and captivating.
Content development from concept to script.
Industry professionals who help make your creative projects come to life.
Content adaptation
We're always looking for the next great idea.
Welcome to Wicked Good Entertainment
Bringing onscreen dreams to life with passion, creativity, and a commitment to storytelling that connects.
Our Mission
What We Do
Tracey Wheeler Noonan & Doug Coupe
Tracey Wheeler Noonan and Doug Coupe met in Charleston, South Carolina, through a mutual friend — an introduction that quickly turned into a creative partnership. Tracey asked Doug to read some of her material, and he immediately connected with the voice, the vision, and the stories being told. From that moment, Wicked Good Entertainment was born.
Driven by a shared desire to create, produce, and promote authentic, character-driven content, Tracey and Doug founded Wicked Good Entertainment as a response to a common industry challenge: without an agent, meaningful access and momentum can be nearly impossible. Rather than wait for permission, they chose to build their own path.
Together, they develop and produce original scripted and unscripted projects rooted in honesty, emotional depth, and real human experience — championing stories that deserve to be seen and creating opportunities to bring them directly to market.
Our Projects
What The Family !
In Development
What The Family! is a heartfelt dramatic comedy about Erin O’Malley-Matsumoto, a driven 48-year-old entrepreneur chasing her next big idea while navigating marriage, motherhood, and the emotional weight of caring for two parents battling Alzheimer’s. As her family is forced to slow down while Erin pushes forward, they confront grief, ambition, humor, and love — discovering that reinvention isn’t just personal, it’s familial. It’s a story about how families survive change by growing together.
What The Family! isn’t about having it all — it’s about holding it together.
Written by Tracey Wheeler Noonan and
Juston McKinney
Going Home: Galway
In Development
Going Home: Galway follows host Tracey Wheeler Noonan as she partners with genealogists Noel and Peadar to help people trace their Irish ancestry through DNA and archival discovery, culminating in deeply personal journeys through the breathtaking landscapes of County Galway — where heritage becomes identity and history becomes home.
Written by Tracey Wheeler Noonan
The Reinvention Project
The Reinvention Project is a powerful, intimate docu-series that proves it’s never too late — and never wrong — to begin again.
Each season follows four women over 50 whose lives have been completely and unexpectedly upended. Divorce. Financial collapse. Illness. Loss. Caregiving. Identity-shattering change. These women didn’t plan for this chapter — but they are brave enough to face it. At a moment when many feel invisible, overwhelmed, or unsure how to move forward, they are given something rare: time, support, and permission to rebuild.
Leading them through this deeply personal journey are Tracey Wheeler Noonan and Susan Sly, two women who know reinvention not as theory, but as lived experience. Tracey — a former Shark Tank entrepreneur who built and sold a multimillion-dollar company — was forced at 60 to publicly reinvent herself again after an unexpected separation, divorce, and the loss of a long-held identity. Susan Sly’s path is equally raw and real: surviving divorce, homelessness, profound loss, and a life-altering diagnosis of Multiple Sclerosis. Together, they don’t offer quick fixes — they offer truth, empathy, and hard-earned wisdom.
Each woman is supported by a compassionate team of mentors specializing in financial empowerment, personal growth, menopause and women’s health, boundary-setting, mindfulness, and purpose-driven living. There are no competitions. No eliminations. No casting anyone off the show. This is not about winning — it’s about healing, clarity, and real transformation.
The process is honest and sometimes uncomfortable. There are setbacks alongside breakthroughs, tears alongside laughter. Progress doesn’t happen on a timeline — it happens when each woman is ready.
The Reinvention Project isn’t about “fixing” women. It’s about honoring who they already are — and helping them step into what’s next.
Because life didn’t break you.
It defined you.
Written by Tracey Wheeler Noonan
Past, Present & Paris
In Development
Past, Present & Paris is a coming-of-age dramedy — just later in life.
At sixty, after the unraveling of a long marriage and the quiet collapse of the life she believed was settled, a successful, self-made woman finds herself emotionally untethered for the first time. Professionally accomplished and publicly admired, she arrives in Paris expecting answers — and instead discovers questions she’s never allowed herself to ask.
Set against the richly textured backdrop of Paris, the series moves fluidly between past memories, present realities, and the awkward, often funny moments of reinvention that come with starting over when no one expects you to. Cultural missteps, unexpected connections, and private reckonings collide as she revisits who she’s been — wife, mother, entrepreneur, caretaker — and begins to explore who she might still become.
Balancing humor with heartbreak, Past, Present & Paris captures the universal absurdity of personal growth at any age: the mispronounced French phrases, the emotional breakthroughs that happen in cafés and bathrooms, the moments of courage that feel just as terrifying at sixty as they did at sixteen.
This is not a story about escape or regret. It’s about becoming — for the first time, on your own terms.
Past, Present & Paris reframes coming-of-age as a lifelong process, proving that self-discovery doesn’t have an expiration date — and that sometimes the bravest thing you can do is allow yourself to grow up again.
Written by Tracey Wheeler Noonan
Adapted from her Memoir,
Past Present & Paris
My Husband's Wife
My Husband’s Wife is an emotionally charged drama about one of our most universal fears: discovering that the person you love is not who you believed them to be, based on the novel of the same name.
Set between the old-world intimacy of Boston’s North End and the sun-drenched beauty of Sorrento on Italy’s Amalfi Coast, the story contrasts tradition, family, and inherited silence with breathtaking Mediterranean openness—where limoncello lemon groves overlook a marriage quietly unraveling.
Evergreen, intimate, and deeply relatable, the film explores betrayal, identity, and truth through restrained, emotionally charged moments. It is visually elegant and emotionally raw—a reminder that even in the most beautiful places in the world, the most devastating secrets can still hide in plain sight.
Written by Tracey Wheeler Noonan
About
Doug Coupe
Co-Founder, Creative Director, and Public Relations Director.
Doug brings a rare blend of creative vision and relationship-driven strategy to the entertainment industry. His career began in front of the camera as an actor and model, giving him a deep understanding of storytelling and talent. Doug has since transitioned behind the scenes, where he develops, directs, and produces content while leveraging his strong media instincts and exceptional client relationship acumen. Known for building trusted partnerships across creative, corporate, and media landscapes, Doug plays a key role in shaping projects that connect authentically with audiences.
Tracey Wheeler Noonan
Co-Founder, Creative Content Director, and Gatekeeper for Creative Submissions.
Tracey Wheeler Noonan is a dyed-in-the-wool Bostonian, published author, keynote speaker, and compelling storyteller. She has spent years in front of the camera, appearing six times on ABC’s hit show Shark Tank, along with features on Say Yes to the Dress, 20/20, and a host of daytime morning shows and business networks.
Tracey’s true passion lies in her ability to tell stories openly and honestly, with no boundaries. Her readers describe her as raw, real, gritty, humorous, and deeply relatable. With a sharp eye for engaging content and a deep network of trusted creatives, Tracey knows exactly who to call when a project is ready to move into production.
Meet the Team
Writer's Workshops and Retreats
"You're not stuck - You just need the right space and support."
Join us (Dates TBD) at The Lodge at Stepping Stone Farm, located in scenic Temple New Hampshire.
This workshop, "Once Upon a Time" is geared to get new writer's engines revving and to help seasoned writers get "unstuck."
Lodging and meals included.
Taught by published author and writer for tv and movies, Tracey Wheeler Noonan, you will learn writing techniques that will engage your creativity and give you the confidence needed to bring your words to life.
For more information and to secure a spot, please email Melissa at melissagailhubbard@gmail.com
Space is limited. Email for info today!
Early Spring 2026 Writer's Retreat & Workshop
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